Sales Development Representative D-A-CH

About BESTMIX Software

BESTMIX Software is a leader in the global nutrition market, providing award-winning IT solutions to leading companies in the food, feed, and pet food industries. Our products, BESTMIX® and MILAS®, set industry standards, and we are driven by ambitious growth targets.

Your Role: Sales Development Representative (SDR)

We are seeking a motivated Sales Development Representative to join our dynamic sales team. In this critical role, you will be the first point of contact for potential customers, responsible for driving engagement and accelerating pipeline velocity through proactive outreach and qualification. As an SDR, you will focus on pipeline generation and qualification, ensuring our Account Executives receive high-quality, sales-ready opportunities. You will be instrumental in our growth strategy, directly impacting revenue generation and market expansion.

Key Responsibilities

Lead Qualification

• Engage with inbound and outbound leads to assess fit, needs, and readiness for a sales conversation.

Pipeline Generation

• Execute targeted outreach campaigns via email, phone, and social channels to create new opportunities.

Discovery

• Conduct initial discovery calls to understand customer pain points and align them with BESTMIX solutions.

Collaboration

• Work closely with Industry Experts and Marketing based on ideal customer profiles and target customer groups.
• Align with Account Executives to hand off qualified leads and ensure smooth transitions.

CRM Management

• Maintain accurate and timely data in HubSpot CRM, ensuring visibility and reporting integrity.

Market Intelligence

• Stay informed about industry trends, competitor offerings, and customer challenges to tailor outreach.

Performance Tracking

• Meet or exceed KPIs related to outbound activities, qualified meetings, conversion rates, and pipeline contribution.

Key Focus Areas

• Velocity: Drive a high cadence of outreach and qualification to accelerate pipeline growth.
• Quality: Ensure leads meet agreed qualification criteria to maximize conversion rates.
• Consistency: Maintain structured processes for lead engagement and follow-up.
• Alignment: Collaborate with marketing and sales teams to optimize messaging and targeting.

What You Bring to BESTMIX Software

Experience & Skills

• Strong communication skills (verbal and written) with the ability to engage senior stakeholders.
• Proven ability to manage high-volume outreach while maintaining quality.
• Familiarity with consultative selling and discovery techniques.
• 1--3 years in a similar role (SDR, BDR, Inside Sales) within SaaS or software solutions is a plus.
• Very good knowledge of the German and English languages.

Tools & Tech Stack Knowledge

• CRM: HubSpot, Salesforce, or similar.
• Prospecting Tools: LinkedIn Sales Navigator, ZoomInfo, SalesIntel (preferred).
• Engagement Platforms: Email sequencing tools (e.g., HubSpot, Outreach, Salesloft).
• Data Management: Basic MS Office/Excel skills for reporting and analysis.
• Other: Understanding of Power BI dashboards for KPI tracking is a plus.

Mindset

• Highly motivated, goal-oriented, and resilient.
• Curious and eager to learn about customer challenges and industry trends.
• Comfortable working in a fast-paced, evolving environment.
• Commercially driven with a strong understanding that sales is a structured process, requiring discipline, consistency, and strategic thinking.

What BESTMIX Software Offers You

• A passionate team that emphasizes collegiality, enthusiasm, and creativity.
• The opportunity to work from home on a regular basis.
• An international working environment with clients involved in global projects.
• An open and value-driven culture.
• Specific training and development opportunities tailored to your profile.
• A competitive salary package with benefits and a company car.

About BESTMIX Software (Company Overview)

BESTMIX Software embodies innovation, reliability, passion, know-how, and a drive for results. For 50 years, we have been adding value to the nutritional industries. As part of the Info Support International Group since 2017, BESTMIX Software is an international team of over 180 dedicated employees. Our collective knowledge and dedication consistently result in modern solutions that support every step of the formulation and production process for food and feed products. Our ERP solution and formulation software are well-recognized names in the sector.

Starting or continuing your career at BESTMIX Software means developing all your talents. We value sector knowledge but primarily count on your teamwork ability and openness to work with other cultures. With over 500 clients in more than 60 countries, you will contribute to the global food supply for both humans and animals.

At BESTMIX Software, flexibility and employee well-being are central to our corporate culture.

If you have questions or are eager to apply, please contact us or visit our website: www.bestmix.com.

You will work from our headquarters in Maldegem, Belgium or our office in Veenendaal, the Netherlands.