Head of Sales, Mid-Market (DACH) (m/f/d) | Security Awareness / Human Risk Management SaaS | €200–220k OTE (50/50)

Head of Sales - Mid-Market (DACH) (m/f/d) | Security Awareness / Human Risk Management SaaS | €200--220k OTE (50/50)

Location: Germany | Remote/Hybrid

🚀 The Opportunity

Take ownership of a 6--8-strong team of hunting AEs selling a category-leading security-awareness platform into Germany's mid-market and corporate segment (companies of 400--5,000 employees). This is a pure leadership seat - no personal quota - built around coaching, pipeline discipline, and lifting win rates in a team that already posted strong Q1 attainment. You'll sell a product with genuine regulatory pull, into a buyer base that's actively re-prioritising cyber resilience.

🏢 The Business

Our client is a European leader in security awareness and human risk management SaaS - helping organisations turn their people into their strongest line of defence through behavioural-science-led training. They're one of the fastest-growing scale-ups in the category, backed by leading European VCs, with roughly 90% of revenue generated in the DACH market. With a new CRO upleveling the organisation, this is a moment of real investment in how the commercial org runs.

🎯 The Role

• Lead, coach, and ramp a team of 6--8 quota-carrying, hunting AEs
• Carry a team quota (no personal quota): average ACV ~€137k per AE, ~7--8 deals per quarter to 100%, uncapped
• Own a healthy mid-market pipeline with accurate forecasting and CRM discipline
• Run coaching sessions, performance reviews, and role-plays using the SPICED framework
• Step personally into strategic deals to lead by example and develop the team
• Refine sales methodology, playbooks, and process as the org scales

💡 What You'll Bring

• Native/Bi-lingual German (essential) plus business-fluent English
• B2B SaaS sales background in a scale-up/startup environment (a hard criterion)
• Proven closing AE track record (1.5y+) and 1y+ leading AE teams of similar size - not just SDR/BDR management
• Hunter mentality, with experience managing outbound, self-sourcing AEs (50%+ self-sourced)
• Stable tenure (2y+ in recent roles); mid-market/corporate SaaS sales is a plus

🎁 What You'll Get

€200--220k OTE (50/50 base/variable split), uncapped quarterly targets

• 33 days holiday
• Childcare support and company pension
• Public transport subsidy or bike leasing
• Mental health support via OpenUp
• Hybrid working from a German hub (Cologne, Düsseldorf, Frankfurt, Munich, or Berlin)

How to Apply

Click Apply or send your CV directly to Liam at lp@packgtm.com. All applications are handled confidentially.

About Pack GTM

Pack GTM is the go-to recruitment partner for B2B SaaS commercial hiring across DACH.

We connect sales, success, and leadership talent with some of the largest and fastest-growing software companies in the world - from seed-stage innovators to multi-national category leaders.

Founded in Berlin, Pack GTM combines deep SaaS sales expertise with a modern, data-driven search approach.

We live and breathe SaaS Sales recruitment. It's all we do. It's why we do it better. 🐺💜